Author, entrepreneur, and USA Today columnist, Rhonda Abrams is widely recognized as one of the nation’s foremost experts on small business, entrepreneurship, and business planning. Through her books, writing, and speaking, Rhonda has helped millions of entrepreneurs launch and grow their own businesses. Rhonda writes the weekly small business and entrepreneurship column in USA Today. Her book, Successful Business Plan: Secrets & Strategies is America’s bestselling business plan guide and has sold more than a million copies.

Rhonda’s 19 books on business planning and entrepreneurship have been translated in over 30 languages, adopted by more than 1000 business schools, including 22 of the top 25 Entrepreneurship programs in the US. Among her bestselling books are Six-Week Start-Up, Business Plan in a Day, and Entrepreneurship: A Real-World Approach.

Rhonda not only writes about entrepreneurship; she lives it. She has started four successful companies. Currently, she’s President and Chief Entrepreneur of PlanningShop, a publishing company creating content for small businesses.

Rhonda has been named one of the Top 100 Small Business Influencers every year and was named one of the 100 Most Influential Women in Silicon Valley. She was educated at UCLA and Harvard University. She lives in Palo Alto, California, and her dog, ZuZu, comes to work with her every day.

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Small Business Parents

Small Business Take Your Parents to Work Day

By Rhonda Abrams on October 26, 2016

You’ve probably heard of “Take Your Daughters and Sons to Work Day” — a day when kids get a chance to see what their parents do all day. Well, there’s a new twist on the concept — one a number of small businesses are embracing to help the parents of their employees finally figure out what it … Read more »

Small Business Scare

8 Things Scarier than Zombies for Small Business

By Rhonda Abrams on October 19, 2016

Embezzlement. Losing your biggest customer. Unending debt. For a small business owner, lots of things are scarier than zombies (reappearing October 23 when AMC’s popular series The Walking Dead resumes) or goblins knocking on your door on Halloween. If you’re checking under your bed–or desk–for monsters, here are fearsome things that might threaten your small … Read more »

Small Biz Holidays Cash

It’s the Holidays: Do You Know Where Your Cash Is?

By Rhonda Abrams on October 12, 2016

If you run a small business, the holidays seem like they’re already here. Yes, I know, it’s not even Halloween, but studies show that about 40% of shoppers begin their holiday shopping before jack-o-lanterns are even lit. For small businesses, the greatest holiday challenge may not be getting shoppers in their door, or finding enough … Read more »

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Speaking Engagements

Rhonda is an enthusiastic and entertaining speaker on a wide range of topics in the small business and entrepreneurship realm. She is frequently invited to speak at conferences, corporate meetings and workshops.

Rhonda is available for keynote addresses, focused breakout sessions, panel moderator and one-on-one speed consulting.

For inquires into hiring Rhonda for your next event please contact PlanningShop via email

Rhonda's clients include:

Special Projects

Rhonda and PlanningShop partner with select companies to bring expert advice to small business owners through e-books, interactive guides, social media and more.

If your company is interested in teaming with Rhonda please contact PlanningShop via email

See Recent Project

A few of our past partners include: