"User-friendly and exhaustive...highly recommended." Forbes Magazine

"There are plenty of decent business plan guides out there, but Abrams' is a cut above the others..." Inc. Magazine

"This book stands head and shoulders above all other business plan books, and is the perfect choice for the beginner and experienced professional." BizCountry

"It is my number one recommendation to SBDC clients looking for resources on the subject." David Gay, SBDC, College of DuPage

"The Successful Business Plan is easy to follow and comprehensive. From the first chapter to the last, it guides you through the business planning process with a proven systematic approach." Sean S. Murphy, Ernst & Young LLP

sample pages

Take a look at a sample chapter, the table of contents, and the front and back cover of The Successful Business Plan, 4th edition: Click here
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product details

The Successful Business Plan: Secrets & Strategies
by Rhonda Abrams
456 pages, softcover
ISBN: 0-9669635-6-3
ISBN-13: 978-0-9669635-6-4
© 2003 Rhonda Abrams

The Successful Business Plan: Secrets & Strategies, 4th Ed.

by Rhonda Abrams

Everything you need to know to write a fool-proof, perfectly formatted, knock-'em-dead business plan. It's the best-selling business plan guide on the market, used in the nation’s top business schools and by hundreds of thousands of entrepreneurs.

   
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Bookstore price: $29.95
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Named by Inc. and Forbes magazines as one of the top ten essential books for small business, this fully revised and updated fourth edition of The Successful Business Plan: Secrets & Strategies is a complete, step-by-step guide to researching and writing a business plan to get your company funded!

Required reading at America's top business schools, it's been called "the entrepreneur's bible," having helped hundreds of thousands of successful business people get the funding they need to launch their businesses.

With a foreword by legendary venture capitalist Eugene Kleiner, The Successful Business Plan: Secrets & Strategies is packed with insider tips and insightful advice on writing and formatting a business plan that will stand out from the crowd.

Book Features:

  • 99 worksheets to help you get started quickly, taking you through every critical section of a successful business plan
  • Sample business plan offering guidance on length, style, formatting and language
  • The Abrams Method of Flow-Through Financials, which makes easy work of number crunching — even if you're a numbers novice
  • Special chapters addressing issues of concern for service, manufacturing, retail, and Internet companies
  • Added help for teams and students preparing business plans for classes or competitions
  • Nearly 200 real-life insider secrets from top venture capitalists and successful CEOs – learn what truly impresses funders
  • New chapter on starting a business in a challenging economy

Also: check out the Deluxe Binder Edition of The Successful Business Plan, which includes the Electronic Financial Worksheets. Click here.