Successful Business Research
Straight to the Numbers You Need—Fast!

by The Planning Shop with Rhonda Abrams

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Seeking outside financing for your business? Then expect to be quizzed about your industry, target market, and competition.

You’ve got to have well-researched, verifiable numbers to support your business plan—whether or not you’re seeking funding. But the process of finding that data has been painful (and expensive) until now.

This brand new, one-of-a-kind product will take you step-by-step through the process of gathering critical, totally-customized information and data about your business's industry, target market, and competition. Harnessing the often-difficult-to-master power of the nation's leading public and private data sources, this book not only takes you to the information, but shows you how to filter it, interpret it, and use it to your business's advantage.

Key Features:

• Step-by-step, guide to finding key data about your industry, market, and competition
• Up-to-date hot lists of the leading research sources
• Shows you in “cookbook” fashion how to grab the data you need quickly and interpret it
• Dramatically reduces the time spent on research and improves the quality of results
• Can save you hundreds, even thousands, of dollars in research expenses